Introduction

Rule #1: your idea alone won’t get you funding.

Whether you’re looking for an angel investor, a bank loan, or a favor from a wealthy uncle, getting outside funding takes strategy. 

In particular, the timing of your pitch matters almost as much as the content. 

When you ask for money is just as important as how. Certain things have to be in place before any reasonable investor can say yes — and a great product or service idea is only one of them.

Today, we discuss how to make sure you’re already in the best position to secure funding, before you even try. By laying the groundwork first, you can set your pitch up to succeed. Time the ask right, and you’re much more likely to get the answer you want. Click Play!

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