Being on an Olympic team is a life-changing event.

From what I’ve heard (You don’t wanna see me on those Rings)

But there’s one thing even better. More gratifying…

And that’s coaching an Olympic team to victory.

Seeing those under your charge go on to achieve unthinkable things. Break records. And change history. It’s breathtaking.

Not to mention hearing your name on MSNBC at 3:30am in the morning US time.

To do that, you’ve got to commit.

To practice.

(Actually, to perfect practice.)

And to putting a Rockstar in every spot on your team.

Easier said than done.

So, my job is to seek out those who have done it. To figure out how. And to make sure you know how to replicate their success.

(And to avoid their occasional bellyflops.)

I just had the chance to interview a business Olympian, who’s built & led successful teams in both large companies and small.

In multiple geographies.

And numerous industries.

Gian Fulgoni is a champion in the measurement of consumer behavior & the effectiveness of advertising and promotion programs in TV, print, and online.

He co-founded comScore in 1999 & helped grow it to become a global leader in cross-platform measurement.

Previously, he led Information Resources, Inc (IRI) through a period of dramatic growth, from $2 million in annual revenue in to $500 million annually in 1998 and a market value of $1.4 Billion along the way.

And he’s still on the field.

As Chairman of PetMeds, the publicly-held largest pet pharmacy. And Executive Chairman of VC-backed Varcode. Plus, Gian is a Venture Partner at 4490 Ventures. And he serves on the Board of Directors of Prophet, the brand consultancy.

No wonder he’s been twice named Illinois Entrepreneur of the Year.

In this 20-minute conversation, Gian reveals how he put a Rockstar in every seat of his teams. And how he gets the most out of them.

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The Martin Lewis Podcast

Unexpected Discoveries, Childhood Toys, and Promoting the Podcast

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