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Robert McKee On The Art of Story & Why Stories Matter
The Rich Roll Podcast
The Art of Storytelling
Most people listening to this or watching this are not professional writers. So I guess what I want to get at is like, why should they care about story? Why is story important? And the wonderful thing about story is it's a museum. If you wish, you could go back and read The Odyssey or The Iliad. You can go back to the greatest of writers, Mark Twain and Tolstoy. It's all there waiting for you.
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