In Episode 25 of the Private Practice Success Podcast, Gerda dives into a pivotal topic for advanced practice owners - hiring your first Principal Clinician.

Drawing from her many years of experience and lessons learned through trial and error, Gerda shares the 5 most common mistakes practice owners make when hiring for this critical leadership role.

In this Episode, you will learn (among others):

The critical mindset shift needed before hiring your Principal Clinician.
The top 5 reasons why this hire often goes wrong to the detriment of both the incumbent and the business owner.
Why paying the right salary package matters, so you can avoid the pay day dilemma.
Strategies to ensure a strong, long-term working relationship with your Principal Clinician.

Who This Episode Is For:

Level 4 and 5 private practice owners ready to step out of the COO role and into the CEO or Founder role.
Practice owners preparing to create a Self-Running Practice.
Anyone curious about building a sustainable, thriving practice.

Gerda provides actionable insights and practical advice to help you set your Principal Clinician up for success, while creating the freedom you’ve worked so hard to achieve. Tune in now and learn how to avoid costly mistakes and pave the way for your very own thriving Self-Running Practice.

Ready to transform your practice with Clarity, Confidence & a roadmap for success...? If so, book your spot at the 2026 Blueprint Planning Session right HERE.

Connect with Private Practice Success & Gerda here:

Would you like Gerda's help in growing your practice? Step 1 is to complete this short form HERE. Gerda will personally go through your answers and will respond asap.
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Join the Private Practice Success Facebook Group - exclusive to practice owners.
Email Gerda directly at gerdam@private-practice-success.com
Order your hard copy of Gerda's book, The 7-Figure Practice HERE.
Ready to work with Gerda? Send in your details HERE and she will be in touch.

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