Fed Alarms at SVB Began More Than Year Ago
Bloomberg Businessweek
00:00
Is the Supply Chain Back to Normal?
We're a value retailer. And so we've had to be really careful. Prices have gone up. Cost of raw materials, cotton, steel, things like that, that go into our product labor. So what we've done is we've really focused on those key price points. For example, we've got a $99 adult bike,. A $59 kids bike, a $4.99 folding chair. Those are all big categories for us. We're holding those price points and we're working a little bit shorter than we would have historically. But we want to make sure we have that value.
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