S3 E19 - Evaluating Job Opportunities and Building a Successful Career | Robin Daniels - Chief Business & Product Officer @ LMS365
Stacking Growth | The B2B Marketing Podcast
The Power of Conviction
Internal storytelling is just as important to bring that CEO or executive into what you're seeing and this lens of how you see this campaign playing out. You have to like create this song and dance to bring them along for the ride so that it's almost like a duh moment by the time you get to the negotiation of like budget. But if you ever bring it up in a group meeting, you're completely shooting yourself. It gets killed every time.
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