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#294 – Tony Fadell: iPhone, iPod, and Nest
Lex Fridman Podcast
What Is the Superpower You're Killing for the End Customer?
Think about a movie. A movie starts with a treatment. It has an audience, here's the characters,. Here's the storyline, the plot and so on. What you need to do if you're going to do a great product is create that treatment for your product. And I call that the press release. Do the press release like the treatment, who's the audience? What features do you have? What pains are you solving for people? Have the virus of doubt there to remind them what pains they have and why you're solving them... Let's be clear. But then everybody's in sync. And that's when you can tell a cohesive non-fictional story about, and
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