Exploring Music and Engagement Opportunities

Sam Fender is a singer and songwriter from the town of North Shields in England. He won the Brit Award for Best Rock/Alternative Act twice. His most recent album is called People Watching, and just like his first two albums, it went to #1 on the UK album charts. To help produce the album, Sam enlisted Adam Granduciel, the singer and frontman of the band The War on Drugs. For this episode, I talked to Sam, and his bandmate Joe Atkinson, about the title track from People Watching, and the long journey that it took to get made, from Sam’s kitchen, to the Hollywood Hills, to Abbey Road.