34min chapter

The CPG Guys cover image

Omnichannel Supply Chain & Last Mile Delivery with Brittain Ladd

The CPG Guys

CHAPTER

Amazon's Strategy Shift with Lucky Supermarkets and Challenges in the Grocery Sector

The chapter analyzes Amazon's integration of Lucky Supermarkets as a storefront and the potential challenges they face in the groceries sector after acquiring Whole Foods. Discussions include strategic partnerships with independent grocery retailers, potential changes in the offerings by integrating branded CPG products, and the comparison with Walmart's success in groceries.

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