4min chapter

The Knowledge Project with Shane Parrish cover image

#67 Jim Collins: Keeping the Flywheel in Motion

The Knowledge Project with Shane Parrish

CHAPTER

What Makes a Great Company Tick?

The more you get small from a lot of work, the better off you are. A great company has to have three outputs: superior results, distinctive impact and lasting endurance. And then there's this multiplier at the end, which all has todo with luck and return on luck. It took nearly 30 years to get down to something that fits on a page; i'll put the fly well on that context.

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