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Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast

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The Value of Research and Podcast Marketing Challenges

In this chapter, they discuss the value of research and note-taking as a tool for quick access to information during interviews. They also mention the challenges of podcast marketing and the importance of actively promoting and reaching out to potential listeners. They share their experiences with advertising on social media platforms and newsletters, highlighting the limited success they had in attracting new podcast listeners. They emphasize the effectiveness of being a guest on other podcasts and suggest alternative strategies like feed swaps and cross-promotion.

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