2min chapter

TED Business cover image

Zigzag | Step 3: The Weird Ideas

TED Business

CHAPTER

The Art of Noting

i'm always a big advocate for not working, that's for sure. rob walker decided to write a book called the art of noticing,. A hundred and 31 ways to spark creativity, find inspiration and discover joy in the every day. The idea for the book was sparked by his journalism students who he felt were having a hard time noticing what really mattered to them. Much like my book, i felt like people were losing the capacity to be bored, so that was almost like a muscle that we needed to build up.

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