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Industry Insiders: Digital Advertising

Other Record Labels

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Instagram, the Creative Platform

I think instagram, the creative is getting closer to to tiktok, the nom that is working. It is less a manicured lagh, maybe in some ways, less skilful in a way but weigh more part personality and wa wey more a there's almost like a punk rock thing about it. We're noticing that with ads as well. And we want, you know, eyou know, we talk o facebook and insam. The average person that's on there isn't expecting the kind of consi hostin ah,. You know, it's almost a way to stay up on the current events of the project. That isn't instogram any more

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