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4min chapter
Mark Cuban doesn’t believe in following your passions | ReThinking w/ Adam Grant
The TED Interview
What's the Origin Story of Cost Plus?
Cost plus drugs dot com was founded by Iven Heall. The company charges drug makers and distributors a mark-up of 15%. It's the only business he has ever put his name on, but it is doing well. Iftha Franklin talks to him about how cost plus got off the ground.
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