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#368 Simon Mitchell: Creating a Strategy for Social Media

LTB Podcast

CHAPTER

The Problem Path to a Successful Social Media Strategy

Simon Tisdall: You really seem to have a strategy for what you're doing on social media. That's not common, though. It's not common to have a plan that might be like a month or six months in advance. The way I teach you on my course is basically what I call the problem path. And this essentially is trying to figure out where your ideal customer is right now.

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