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Boltzfit: The Burn Multiple
Boltzfit is looking at businesses where we want gross margins, certainly over 70% and preferably over 80%. So if you start to sort of drop below that, then when you're talking about net ARR increases. And presumably not all burn is born equal, right? Because some of the burn will be from marketing that generates value maybe in one to six months or 12 to 24 months. But ultimately, I think we're in a world right now whereby, you know, you just can't see that that mentality of like, we've just spent because it'll work out in the future has gone.