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109 - Why B2B Companies Struggle With Organic Content | Demand Gen Live S2 x21

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I've Got to Go to Chris Walker. I Love That.

Chris Walker: I've been fixing the infrastructure slowly, slowly, slowly building things up. Oil and gas industry with the brand new product, SaaS product, and we are trying to target a really small target account list. He says he ran targeted LinkedIn ads, did the native form, paid tons of money, didn't get anything quality. If you run Facebook ads, you are going to get negative or spam comments.

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