UI Breakfast: UI/UX Design and Product Strategy cover image

BDTP. Product-led Growth with Todd Olson

UI Breakfast: UI/UX Design and Product Strategy

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Pendo's Product-Led Growth

Pendo crossed 100 million ARR about a year ago, July of 2021. So we're growing around 50% so you can kind of get a sense of our size scale and speed. I think product-led companies are one where they put the product central to the overall customer experience. We don't think of Tesla based on the humans we interact with when we're trying to buy one. And it's a really great example of what it means to be a product-led organization.

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