4min chapter

The Enablement Edge cover image

Forget Pipeline and Focus on Customer Success with Mark Kosoglow

The Enablement Edge

CHAPTER

Introduction

This chapter explores the flawed practice of assigning sales leaders to oversee the post sales process, highlighting the speaker's view on the limited understanding of post sales revenue by revenue leaders. It also features Mark Kosoglow, CRO at Catalyst, discussing his expertise in optimizing customer success for revenue growth and his experience speaking at Saster, revealing a disconnect with the audience.

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