5min chapter

Plain English with Derek Thompson cover image

How Hollywood Drove Its Business Model Off a Cliff

Plain English with Derek Thompson

CHAPTER

Netflix and the Future of the Internet

HBO Max has about the same level of acquisition and retention amongst its consumer base on Netflix. That show does not do well as an acquisition title, but it has 20% higher retention value. And so if you're trying to compete with that type of shows all the time which is going to have a much smaller scale at this point in time. I think they really need to find a strategic partner, but then bundle outside of Disney. They inevitably had to go towards streaming it was distribution funnel change so people were on the Internet.

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