
133 Stop Boring Me! by Kathy Klotz-Guest
The Marketing Book Podcast
00:00
The Elements of a Great Story
The heart of every great business is a story about how you ere enabling something really fundamentally human in the world. There is something, i think, to be said for having an origin story. And if you caund find the heart of that story, i really believe in my heart of hearts, you are n boring.
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