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Retail Media Godmother Kristi Argyilan: "It's going to be a reset"

The Digiday Podcast

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Exploring the Rebranding of MSNBC and Its Implications

This chapter explores MSNBC's recent decision to drop 'NBC' from its name while retaining 'MS', tracing the historical implications of this rebranding. It also critiques the new visual identity of the network and compares it to established brands, questioning the motivations behind such changes.

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