The Resonance That Persuaded Us to Launch a New Business

Michael founder wrote an article about like the title was billing systems are still a nightmare for engineers and he posted it on Hagenus. It was his first person Hagenus but then he went to have a beer and we thought like, you know, it's going to be the first that has one point and like never this is. So maybe that's what that was with awareness about Lego. We also get the same name during the during the pivot. so that has a pros and cons but at least we had the continuity of the name. But I think when it fails, like it's easier to analyze why it failed. But when it works, sometimes you don't really know why