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The Online Shopping Boom Is Over w/ Amanda Mull
Tech Won't Save Us
The Future of eCommerce
The TikTok phenomenon is really interesting to me in general because I think it sort of grows out of this phenomenon that you get these massive retail platforms, Amazon, Walmart and Target are all this at this point. They allow third party sellers to create listings on their website to sell products that target does not own. And with that, you give up a degree of control about what is being sold through your website. That's why you see sort of TikTok as a huge vector for recommendation.
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