SEO Battles : SEO vs Direct -- Lillian Haase // Searchmetrics
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
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Introduction
S o battles week on the voices of search podcast. Every day, we'll talk about how you should compare and prioritize s o against other channels in your company's marketing bicks. The difference between o and paid social, o and brand marketing, s o and s e m. And to day, we're going to talk about two channels that i think a lot of people think overlap, o and public relations.
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Transcript
