Importance of Director Level Responsibility in EBRs

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Join Irit Eizips, a renowned Customer Success expert, as she welcomes Meenal Shukla, Director of Customer Success at Gainsight, to her podcast. This episode delves into the pivotal role of Executive Business Reviews (EBRs) in strategic business meetings, transcending the scope of typical Quarterly Business Reviews (QBRs). EBRs, as annual gatherings with a customer's executive team, are instrumental in synchronizing business visions and objectives.

Irit and Meenal provide a thorough guide on preparing, conducting, and following up on EBRs, offering invaluable insights for Customer Success Managers (CSMs) and team leaders seeking actionable advice. Meenal, leveraging her extensive experience in both presenting and attending EBRs, imparts wisdom on key components of an impactful EBR session.

Key topics include:

• Optimal EBR frequency based on customer profiles
• Distinctive attributes of EBRs versus QBRs
• Specific success indicators and metrics for EBRs
• The role of online questionnaires in EBR prep
• Aligning internal stakeholders on agenda and timeline
• A comprehensive breakdown of successful EBR meeting elements
• The accountability of Customer Success team leaders in EBRs

For an in-depth exploration of EBR best practices and more expert insights from Irit and Meenal, tune into this enlightening episode.

Watch the full episode here: https://youtu.be/S9VJ4VE8MIw

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Additional Resources:

⏬ Infographic: Executive Business Reviews: Essential Dos and Don’ts
https://bit.ly/3v1dxQk

⏬ Infographics: The Difference between QBR and EBR
https://bit.ly/3wF9Z73

🎥 Video: The Difference Between QBR and EBR
https://bit.ly/3SZitNG

🎥 Video: How to Develop a QUARTERLY BUSINESS REVIEW (QBR)
https://bit.ly/3InbJUS

🎥 Video: How to Capture BUSINESS OUTCOMES During a QBR

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