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14min chapter
SaaS Quick Ratio
SaaS Talk™ with the Metrics Brothers - Strategies, Insights, & Metrics for B2B SaaS Executive Leaders
Understanding the SaaS Quick Ratio
This chapter explores the SaaS Quick Ratio, differentiating it from the traditional Quick Ratio and examining its components such as new logo ARR and churned ARR. The speakers discuss the implications of various quick ratio metrics on business health and growth, highlighting the optimal ratio of four and the relationship to customer acquisition costs. They express skepticism about the metric’s popularity and advocate for clearer visualizations to better understand financial dynamics in the SaaS industry.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode