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Unlocked | The Redescribers w/ political scientist Kevin Munger (NM57)

New Models

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How to Quantify Social Media

We don't spend enough on this basic first step, we ask the wrong questions. What is being produced and consumed on these different platforms? Who is consuming it when? We can't even tackle these topics accurately unless we have a good map of what social media is. I want to say there's a lot of people doing great qualitative research. But the reality of social sciences is that quant stuff gets more money.

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