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4. Shein: Escándalos, los oscuros secretos del fast fashion e influencers que encubren crímenes
Chisme Corporativo
Comparativa entre Shein y Temu en el Fast Fashion
Este capítulo analiza el crecimiento y las estrategias de marketing de Shein y Temu en el mercado de fast fashion. A través de cifras de ventas y alianzas estratégicas, se exploran las diferencias clave entre sus modelos de negocio y las implicaciones de la transparencia corporativa.
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