Episode 4: Annik Lafarge, Author of Chasing Chopin
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How Did It Enable You to Sell Your Book?
Sally Kohn has published two books. She says she went into this knowing exactly how to sell them and promote them in everything. Does it make it a lot easier for you? Or did you still, were you just another author that needed to do the same as every other author when you got to this stage? It enabled me, yes, because i've spent a lot of time usly doing this. I understood from a very young age that the as a publicist, as an editor, that the author is absolutely essential to the process of figuring out how to market her book.
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