I like this because i think it's the alternate hypothesis, and it's a hobby horse hypothesis of mine. The other way to understand people getting more busy, work seeming less sustainable. We have my original hypothesis, which is there' this culture of overwork that came out of silicon valley. But what you're saying here is the other, i think, competing hypothesis,. Which is maybe even more ritim and i just wrote a whole book about this. It was the tools, and that when you give people always on low friction digital communication, there's weird dynamics that occur. I note in your two thousand seven sort of coming out south by southwest talk, south byt south west

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