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How to Deal With the Low Adoption Issue in Data Products
Yvonne: "Think twice if it is them who are not doing what they should be doing" She adds that the change begins with us. The rest of the company is not going to change if we are not willing to change ourselves, she says.
Today I’m chatting with Iván Herrero Bartolomé, Chief Data Officer at Grupo Intercorp. Iván describes how he was prompted to write his new article in CDO Magazine, “CDOs, Let’s Get Out of Our Comfort Zone” as he recognized the importance of driving cultural change within organizations in order to optimize the use of data. Listen in to find out how Iván is leveraging the role of the analytics translator to drive this cultural shift, as well as the challenges and benefits he sees data leaders encounter as they move from tactical to strategic objectives. Iván also reveals the number one piece of advice he’d give CDOs who are struggling with adoption.
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