What Is Sustainable Communication?

Melissa Aronczyk, author of the book A Strategic Nature unpacks a lot of this history. It was at the many events run by business surrounding that 1992 Rio Earth Summit that Harrison presented his paper on the concept of sustainable communication. In contrast to the 1972 convening, the UN encouraged business community participation in Rio in 1992. And industry groups were ready to take advantage and present their own 'sustainable development charter'