
Julia Boorstin, CNBC's Senior Media & Tech Correspondent
The Walker Webcast
 00:00 
The Value of Having a Purpose in Your Business
Harvard Business School students would rather invest in the male founder of an identical company. Women are dramatically more likely to found purpose-driven companies, meaningfully more likely statistically, than men are. There is this additional special sauce that if you have a purpose with your company, you may be able to eliminate the negative impact of bias when you're fundraising.
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