
#56 James and Per at Conversion Jam 3
UX Podcast
00:00
How to Persuade People to Do What They Don't Know
You can have very motivated team if you keep letting them do small changes, tweaks and showing them results. The cookie part is a bit black art persuasion to persuade people to do what they don't know what they're doing because they're opting in for something that's pretty big. That's the black side, but all the sides, you use these persuasion techniques to help your visitor. It's like adding an entering a store. Your visitor comes into a store and he asks you a question or starts looking around. He wants to be served, he wants to be helped. And the way you help him will improve your conversion rate,. But at least start helping and then improving how you help him
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