How Do You Build an App?

"I like that you're constantly coming up with ideas. ... You've got a sounding board, somebody that's going to help you kind of analyze and you know, just probably recognize things that maybe you didn't say," he says. "When you can at least get two minds that are like, Hey, you know, this is still a good idea after looking at how many users might there be?" He adds: "Customer research is something that's not talked about much online."