5min chapter

Nathan Barry Archive cover image

040: Alex Lieberman - Building a 3M Subscriber Media Empire

Nathan Barry Archive

CHAPTER

The Story of Morning Brew

i was a senior at the university of michigan. First news letter, not called morning brew, called market corner, was a p d f attached to an email. When i quit my job september 20, sixteenth there were 70 thousand subscribers. We hadn't made a dollar yet. From 20 18 to the beginning of 20 19, we went from a hundred thousand subscribers to a million subscribers. That was honestly, getting the fly wheel going of paid acquisition.

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