Pretty Sure I Just Helped Build An Awesome Brand - Do You Agree?
Clients from Content
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How to Create a Newsletter That Attracts People
Sally Kohn: I always ask myself with a newsletter, is this attracting the people I want to reach or need to reach to do the other things that I want to do? So your newsletter at this point is mostly telling stories about other sort of happy accidents success stories, which is fine and is interesting. But is it as connected as it could be to what you then ultimately want to sell people or whatever else it is, the rest of your world?"Kohn: It's not necessarily just solo prenurs, but it's people who accidentally fell into success or entrepreneurship or created a product that they never intended to. Those are the people like that who are my ideal audience.
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