I think sub stack can occupy a niche, but it's not going to be mass the same way TikTok is mass. Too much of our culture broadly is about short, snappy, video driven communications. I think there's moments where you see like people in your lives are using Sub Stack. The word sub stack becomes a bigger part of culture and media conversation.
This week Brian, Troy and Alex discuss Substack, why it's turning into a platform, and why e-mail may or may not be its future.
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