Navigating Social Media for Retail Connections

Don Tepman, better known as 'StripMallGuy,' talks candidly about his rise to social media fame in the retail real estate world. Don discusses his beginnings in real estate, his years of anonymous posting, and the decision to reveal his identity. He shares his strategies for selecting and managing properties, focusing on mom-and-pop tenants, the challenges and rewards of revitalizing strip centers, and the importance of niche knowledge. Additionally, Don offers his candid take on the evolving retail market and reflects on the impact his social media presence has had on his business.

James Cook is the Director of Retail Research in the Americas for JLL. Keisha Virtue is Retail Research Manager for JLL.

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Email: jamesd.cook@jll.com 

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Theme music is Run in the Night by The Good Lawdz, under Creative Commons license.