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Malcolm Gladwell: Blink, The Power of Thinking Without Thinking

Moonshots Podcast: Superstar mindsets and success habits

CHAPTER

Snap Judgments and Volatile Preferences

The chapter explores the phenomenon of snap judgments through examples like the Pepsi challenge, revealing how initial preferences can differ from more considered evaluations. It emphasizes the importance of pausing before making decisions to avoid acting solely on first impressions. The discussion extends to the impact of biases on decision-making processes and the significance of creating clean environments to enhance decision accuracy.

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