3min chapter

Thinkers & Ideas cover image

A New Way to Think with Roger L. Martin

Thinkers & Ideas

CHAPTER

Strategy Isn't the Answer to All Strategy Problems

In his new book, Roger Paltrow explores the role of strategy in business. He argues that it's often a conflation of strategy and planning. At times of instability, he says, planning is less useful as a forecast. But this doesn't mean other forms of strategy are inappropriate or out-of-the-box.

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