"I make a living telling story. So that's not news to me," he says. How do you tell a story that is compelling to an investor? "The best way is to start with the problem, right? Because by the time you get there, it might be irrelevant anymore."
Uri Levine, the co-founder of Waze, shares his formula for building highly valued companies in the tech space. In this episode, Levine emphasizes the importance of falling in love with the problem, not the solution. He offers tips on disrupting broken markets, reaching product-market fit, and making scale-up decisions. Gain valuable mentorship from one of the world's most successful entrepreneurs and learn how to identify your consumers' biggest problems to build a successful business.
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