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The Business of Coaching: How To Market and Make Millions In The Coaching Business with Brooke Castillo - I Love Marketing Episode #453

I Love Marketing

CHAPTER

How to Grow Your Business Fast and Not Take Any Outside Funding

Kennedy: One of the most significant lessons that I learned was self-funded aggressive acquisition. He says if you think about making a profit early in the funnel, you're going to make less profit later. Kennedy's business went from five to 17 million customers last year.

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