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3min chapter
Rory Sutherland
Tetragrammaton with Rick Rubin
Increasing Compliance and Acceptance
This chapter explores the concept of human behavior and how specific instructions increase compliance and acceptance of ideas. It discusses examples like firefighters providing six smoke alarms instead of three and an experiment with antibiotic pills.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode