RV 65 - B2B Founder Stories | Julian Lumpkin, Successkit
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The Dark Social Gap
I came up with the term revenue R&D or research and development in August of 2022. Most B2B companies shut off their podcasts after five or ten episodes because they don't look at it over a long-term view With a plan Of how they're gonna get there. It's just applying the same basic product development principles that we use in engineering and product development To to developing marketing programs.
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