3min chapter

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch cover image

20Growth: How to Master Product-Led-Growth, The Biggest Mistakes Startups Make When Scaling into Enterprise, How to Assess "Bets" in Growth; Which to Take and Which to Not with Gonto, Interim CMO @ Vercel

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

CHAPTER

Introduction

This chapter discusses the importance of psychology in marketing, the use of biases in product growth, and the significance of design partners in starting a product-led growth company. The guest, Gonto, shares technical tips and strategies on mastering growth.

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