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Startup Series: Everledger

Inevitable

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Are You Seeing a Change in the Supply Chain?

The new purchasing officers that have really come in c ios, are very much front and centre. In some of our industries, we've seen consumers willing to pay more knowing and understanding the entire story of a highly conflicted supply chain. We're also seeing as well that those particular gem stones move faster through the supply chain because consumers are willing to make that decision with more trust enablement. I think carbon will be the next calories. It'll just be on the label of everything that we buy or consume. Whether that will become the norm in five years time is another question.

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