UI Breakfast: UI/UX Design and Product Strategy cover image

BDTP. Customer Acquisition Strategies with Farzad Rashidi

UI Breakfast: UI/UX Design and Product Strategy

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The Importance of Quality Traffic for Vism

Vism is getting close to about three and a half million visitors each month, but they're driving the same levels, if not more revenue from their smaller traffic. At the end of the day, what matters to us is signups and conversions. So filling at the top of the funnel with just irrelevant traffic isn't going to get us anywhere.

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