Hilton's Strategy for a Successful Vacation Rental Campaign

Hilton is one of the only companies not to have any vacation rentals or short-term rentals in its portfolio. John Sutter: It seems like the hotel and motel industry has not wanted to acknowledge that competition quite as openly as they seem to be doing in this ad. Sean O'Brien: Airbnb help increases the supply of options, if you're in an area where there's not very many hotels. And I think some people, it really is for young people, skews more into the Airbnb approach.